Next Generation Data

Strategy

NGD is the largest, safest, most powerful and sustainable data centre in Europe. It is home to some of the worlds largest companies and cloud based organisations and is one of the fastest growing, most dynamic businesses in the global data security. We needed to raise the brand profile on the global IT stage.

Activation

Targeting NGD’s blue-chip global prospects, Feel developed a proposition of ‘The Data Centre Super Power’ and then created a new and dynamic corporate ID, look & feel and stunning photography and CGI. This was then extended to the design and build of a new market leading website, collateral, exhibitions and advertising.

Results

Due to the highly sensitive nature of our clients business and the security needs of their clients, results are confidential.  However, since its recent launch NGD has already won significant contracts from leading global clients.